Discover how and when to define and measure your digital user experience (UX) to have happier users, greater market share, and increased revenue from competitors who continue to disappoint.
Based on this Dimensional Research report, 91% of companies deliver a substandard UX, putting their business at risk. Digital experience is an important measurement of application readiness and the most neglected aspect of the development and release process.
To mitigate risk, you need to define UX attributes and metrics and have the tools to measure them at each phase of the application lifecycle. Once your release your applications, you should track your UX metrics to create a constant state of improvement.